He said: "Ten years ago, most people would listen to the radio in the car or in the home, now thanks to the benefits of the digital age we have all these new devices and people can listen to the radio on their mobile phones, MP3 players, PCs, the new raft of technology has really given a boost to radio reach." In the traditional battle of the 'breakfast kings', it was revealed that Radio 1 DJ Chris Moyles is almost neck and neck with breakfast king Sir Terry Wogan.
The Chris Moyles Show attracted 7.70 million listeners, up from 7.30 million last quarter. Meanwhile, Wake up to Wogan has 7.78 million listeners, down from 7.96 million the previous three months, with his lead over Moyles now cut to 80,000 listeners. Tim Davie, Director BBC Audio & Music, said: "These figures are excellent news for the radio industry and digital radio in particular. "Radio remains as relevant and popular as ever and the growth in digital listening – powered by DAB – is particularly encouraging." The data from Rajar found that for the first time, one third of the population – 34 per cent opposed to 31.4 per cent this time last year – tunes in to radio via a digitally enabled set each week. Digital listening hours for the first quarter of 2009 have broken the 200 million mark to reach 206 million hours per week.
This is an increase of 20 million hours a week from 186 million hours in the final quarter of 2008.
Rajar's latest research shows that DAB set ownership has increased once again this quarter, by 19 per cent year on year, with 32 per cent of adults now claiming to live in a household which has a DAB receiver. In the interim Digital Britain report released in January, it was announced that traditional AM and FM radio signals will be switched off as the Government plans to make digital radio the "primary" format for radio broadcasts.
The government's blueprint for the media industry drawn up by Lord Carter, the communications industry minister, disclosed that despite widespread technical problems and commercial objections to digital radio, ministers will launch a "digital switchover" plan similar to the one under way in television. The movement of radio services from analogue to digital signals should begin by 2015 at the latest, however sources in the industry now believe the date will be as soon as 2013. Around 86 per cent of the UK population live in areas covered by digital signals, but the 8.5 million digital receivers in Britain are still vastly outnumbered by traditional AM/FM radios, whose numbers are estimated at between 100 million and 150 million.
Source : http://www.telegraph.co.uk/culture/tvandradio/5290536/More-people-listening-to-the-radio-than-at-any-time-in-the-past-decade.html
The Chris Moyles Show attracted 7.70 million listeners, up from 7.30 million last quarter. Meanwhile, Wake up to Wogan has 7.78 million listeners, down from 7.96 million the previous three months, with his lead over Moyles now cut to 80,000 listeners. Tim Davie, Director BBC Audio & Music, said: "These figures are excellent news for the radio industry and digital radio in particular. "Radio remains as relevant and popular as ever and the growth in digital listening – powered by DAB – is particularly encouraging." The data from Rajar found that for the first time, one third of the population – 34 per cent opposed to 31.4 per cent this time last year – tunes in to radio via a digitally enabled set each week. Digital listening hours for the first quarter of 2009 have broken the 200 million mark to reach 206 million hours per week.
This is an increase of 20 million hours a week from 186 million hours in the final quarter of 2008.
Rajar's latest research shows that DAB set ownership has increased once again this quarter, by 19 per cent year on year, with 32 per cent of adults now claiming to live in a household which has a DAB receiver. In the interim Digital Britain report released in January, it was announced that traditional AM and FM radio signals will be switched off as the Government plans to make digital radio the "primary" format for radio broadcasts.
The government's blueprint for the media industry drawn up by Lord Carter, the communications industry minister, disclosed that despite widespread technical problems and commercial objections to digital radio, ministers will launch a "digital switchover" plan similar to the one under way in television. The movement of radio services from analogue to digital signals should begin by 2015 at the latest, however sources in the industry now believe the date will be as soon as 2013. Around 86 per cent of the UK population live in areas covered by digital signals, but the 8.5 million digital receivers in Britain are still vastly outnumbered by traditional AM/FM radios, whose numbers are estimated at between 100 million and 150 million.
Source : http://www.telegraph.co.uk/culture/tvandradio/5290536/More-people-listening-to-the-radio-than-at-any-time-in-the-past-decade.html
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