Pages

01 September 2009

UTVi will launch a slew of new shows

Vivek Malhotra, vice president, marketing, UTVi, says, "UTVi is synonymous with intelligence, innovation, interaction, inspiration and the country of India. We target all speak English and business executives are thrilled that our focus on new professionals has helped us to spread our ratings. Our aim is for an overall development of our channel. "Speaking of numbers, Malhotra says," Week 34 stood out as a very strong week for UTVi its kind. There was an increase in both reach and increase time over all, as the channel goes ahead on other channels (NDTV Profit and T. Now) in 6 metro market. " Malhotra argues that the type was set for a third straight week with CNBC-TV18, NDTV Profit and E. Now all reduction in shares channel (CS 25 + M AB). "UTVi was the only channel that has been acquired. Indeed, in 6 of the metro market, the shares of the canal have doubled over the last week." says. It is interesting to note that UTVi was ahead of NDTV Profit and T. Now in bands all the time - breakfast area, shopping area and evening prime slots, but far behind the sovereignty of CNBC-TV18. Malhotra adds that in Week 34, the increase is for the channel were consistent. UTVi was a peak in 2009 to achieve this week, said the channel had a 37 percent increase in all India and 49 percent in six metros. The time spent in 31 percent increase in all India and 12 percent in six metros. As regards the time spent on this week, should the market of all India, CNBC-TV18 enjoyed the time of 30.6 minutes per viewer. UTVi was 7.3 minutes per viewer than 4.9 minutes of T. Now and 6.5 minutes on NDTV Profit. Buoyed by improved performance evaluations, UTVi will launch a slew of new shows - Understanding of India, a 6-half hour episode series focusing on some of the edgiest », the« thinkers of our time; 2nd wave, a special interviews weekly half hour show, which reconnect with some of the biggest names in Indian industry.

For more information visit: as http://www.televisionpoint.com/news2009/newsfullstory.php?id=1251376010

No comments: