Pages

17 February 2010

Contractors...Double Your Income

5 simple ways to double your income immediately

So you think you are just like your competition? Well, it's time to differentiate themselves. As an entrepreneur, you probably use the same types of materials that your competitors do ... So how can you differentiate yourself? Service! Build it better and better serve your clients. You will come out on top. This may seem so simple, but very few contractors really do things better than their competitors.

So what are 5 simple ways that can double your income? Here they are ...

1. Use only high quality suppliers. It costs you less in time and review the cost of using quality subcontractors first. You may think you need to save a few dollars by hiring the cheapest one, but ultimately we all know it does not like. We pay for what we get. What is quality, service and products important to your reputation? Priceless!

2. Implement a service mentality. Everything you do is of benefit to your Homebuyers. Do not keep it to yourself ... tell everyone you know about the way you build your houses and the benefits that you provide your Homebuyers.

Do not think there is merit? Think again ... everything you do in building your home can be constructed as a benefit of your Homebuyers. All it requires is some creative communications.

3. Offer a referral program. People buy from people they know. How do you incentives your homeowners to tell others? The first way is to build a fantastic house, and who will speak for itself ... but add some icing to the cake by rewarding your Homebuyers for their efforts to develop your business. It can be simple things like gift cards, lawn services in one month, extended warranties or other motivational quote. It is cheaper to reward your customers to promote you than advertising to the public!

4. Promote your business consistently. Everyone expects that you have a website ... so do not let them down. You can have a great website designed and hosted for a nominal amount, which will bring great returns to you the recognition and sales in your community. Show quality that you built for your home and emphasize the benefits that your potential buyers in the most cost effective means available, the World Wide Web.

5. Network, network, network! Do not hold your big offer for yourself. Get out there and build relationships with them to promote your home! You can not have everything for your business. So look at those you do business (suppliers, subcontractors, real estate professionals, etc.) and see how you can build referral networks. This is the best way to cost-effectively cross-promote your business. Plus people trust referrals from other more than self-promotion, so it's a win-win opportunity.

The return that your company will have on these 5 tips will more than double your income, if implemented correctly. You can not sit back and hope that your business grows. You'll have to make it happen! Success happens because of a well structured plan ... not random. It is a choice ... you choose to make it happen or not. What are your choices? Go forth and multiply your income now!

No comments: